Ready to turn crickets to clients? 

Discover the words that'll supercharge your connection (and sales) with 

The Copy Playbook


(...even without investing in FB ads, a huge list, or hiring a copywriter)
Buy Now!

In business there’s no shortage of fake it ’til you make it advice

But the one thing that needs a solid plan behind it is the words you’re using to woo your clients. ⁠

If you don’t think of them first, before writing any copy or content than you’re going to be about 15 degrees off from what they actually need to hear from you.

That’s what my private clients discover when working through The Copy Playbook with me. ⁠ 

So, if you’ve created a freebie opt-in that feels like a fail, or are feeling frozen with indecision about what to write, or are relying mainly on referrals to bring you business...

...then let me share this with you: “Your clients are spilling their feelings and needs all over the internet. You simply need to listen."

The easiest way to get the people you want to serve to show up and stick around, is to use your words to show them you get them, and that you have a solution to help.

Sara and The Copy Playbook breathed life back into my business right when I was considering the worst. I can't recommend her or her products enough.

Together, we worked through the Copy Playbook and her unique process for refining and aligning my brand voice. We quickly realized that my copy was about 15 degrees off base. Although my ideal client and I were speaking of the same thing, we were using totally different words.Total lightbulb moment.

When I realized how close (yet how far), I was from connecting with my customers, I quickly shifted my website, social media posts and tweaked my containers. 

Since I made these changes, my social posts are well loved and commented on, my lead calls have begun filling again, and I started again writing amazing blog posts that speak directly to my customer - and it's a breeze. ~ Holly L., Business Coach

Introducing

The Copy Playbook is designed to make it simple to write words that connect to your ideal clients so you can make them feel deeply seen and heard and make more sales.

And to help you keep your words organized so you can easily find and use them every time you write.

The Copy Playbook isn't your average online course.

It's your unfair advantage to boost your connection and your sales. 

That's because most business owners won't make the effort to really get to know their clients feelings and needs before they create offers or write a word of copy.

Instead, they would rather spend hours tweaking their website or scrolling through Instagram than dig into one of the 20% kind of activities that make the biggest difference in your business: researching your client's voice and using it to create better messaging and offers.

And that's what you'll learn how to do inside The Copy Playbook. 

Here’s what you’re getting when you sign up today:

The Copy Playbook - $497 Value

Bonus 1: Brand Visual Mood Board - $29 Value

Bonus 2: Social Caption Training & Planner $49 Value

When you add it all up, that’s a value of $575

But when you enroll today, you’ll get access to everything for just:

Get The Copy Playbook

 

 

$97  

I Want In!

OR

Get The Copy Playbook

+  1:1 Copy Strategy Session

 

$397

I Want In!

Inside you'll discover writing secrets like...

  • The #1 reason you're hearing crickets instead of the sweet sound of sales (and how to end the quiet forever)
  • Mindset shifts you'll want to make before writing a word of copy again (and how to move past the blocks tripping you up)
  • My secret strategy that'll shift you from confused to clarity when it comes to all your copy (you'll never write without this technique again)
  • How to create your own resource that holds everything you need to write clear and authentic copy every time
  • Many more exercises and tips to make it easy to boost your leads and sales

It was really interesting to see how you pulled the keyword patterns from my reviews. That is genius!

Thank you for being so thoughtful and thorough, I wasn't expecting that! I have already put some of your guidance and ideas into action in my new client forms and I will add them to my website and also use them as talking points during my new client meetings. ~ Kate F., Dog Daycare & Adventures Owner

Frequently Given Reasons For Not Figuring Out The Copy That Connects

Your messaging matters most when it comes to sales, so even if (and I know you do) have other things to work on in your business, you gotta start with your messaging. Because when your words connect to the people you love to serve, your offer will sell itself. No icky feeling sales technique needed.

I hear this one a lot. Most business owners write a lot of their own copy, so even if you feel like you're not a writer, learning my secret copy hacks will put and end to your days of staring at a blinking cursor and writing from scratch.

So common! And I get it. I get hired to write copy, but even if this is your plan, if you don’t know your customer’s voice and your messaging inside and out than how can you expect any one else you're working with to really get it. 

Sure thing. And I can even help you with that...but the thing is, if you don't know which words will resonate with your clients how well will that template work for you?

If you do the work, The Copy Playbook, will make connecting to your clients oh-so-simple, and give you significant rewards for your effort. That said, if you a) do the exercises b) discover your clients words and c) show me that nothing has changed when you put your learning into practice...well, I'll be happy to give you back your money. 
 

The Copy Playbook is PERFECT for you if…

  1. You're looking for a fresh, sustainable way to write copy that sounds like you
  2. You've ever poured your time and your heart into content that resulted in silence
  3. You ever find yourself sitting in front of your laptop staring at the cursor wondering what to write
  4. You're a service provider who wants to grow your list, fill your launches, and book clients regularly
  5. You want the simplest, quickest way to write your own copy that connects with your dream clients 
  6. You're ready to finally figure out what your clients actually want from you

If you said “yes” to at least 3 of the above, I can’t wait to meet you inside The Copy Playbook

 

Here’s what you’re getting when you sign up today:

The Copy Playbook - $497 Value

Bonus 1: Brand Visual Mood Board - $29 Value

Bonus 2: Social Caption Training & Planner $49 Value

When you add it all up, that’s a value of $575

But when you enroll today, you’ll get access to everything for just:

Get The Copy Playbook

 

 

$97

I Want In!

OR

Get The Copy Playbook

+ 1:1 Copy Strategy Session

 

$397 

I Want In!
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