⚡️ Want weekly copy support, templates and training ahead of your next launch? ⚡️

Hey, I'm Sara.

I help you tune into the people you love to serve so you can launch offers, write copy, and create funnels that make stronger connections and more sales.


People want to feel deeply seen and heard

It’s tempting to believe that the only difference between launches that do well and those that fall flat are the numbers on your list.

But the truth is that a successful launch requires you to listen well.

When you uncover the words that make the people you love to serve feel deeply seen and heard, and use them to scale your services or launch your course or membership, that’s when you’re going to make a lasting impact.

The List Playbook

A proven workshop and step-by-step template series that teaches you how to create a list-building funnel that converts from Day One.


The Launch Playbook Club

An exclusive invitation for service-based business owners who want to stop overthinking their ideas and start launching them (with support).


Copy & Launch Services

Invest in yourself (and your future sales) with words, backed by a solid strategy, that'll gently woo and nurture your people even when you’re unplugged.


"I hired Sara to write my sales page for my most recent business launch. Long story short, she killed it! She over delivered on all of my expectations. She was able to capture my voice for my specific audience and turn it into copy that spoke to them instantly. [...] Her professionalism, enthusiasm and high converting copywriting, is amazing. "

Melinda Skyes
The Credibility Cure

"Working with Sara has been a game changer for my business. Before working with her, I didn’t have a strategy for e-mail marketing, and I wasn’t able to fully execute my big plans for scaling from one-to-one coaching into online courses. I felt stuck in a model that was no longer serving my growing business. Since beginning to work with Sara, I can breathe a big sigh of relief every single day."

Rosalee Lahaie Herea
CEO of Baby Sleep Love

"Sara delivered an optimized sales page that exceeded my expectations. She completely understood what I was trying to convey, even though I couldn’t find the words, and was able to turn it into a sales page that makes sense! I look forward to watching my launch take-off and know that it’s in part to Sara’s expertise."

Kim Adair
The Landlord Launch

"I loved every minute of working with Sara on my lead magnet. She took the time to understand my voice and my audience and create a quiz and nurture emails that really spoke to the women I want to reach and serve. [...] If you're looking to grow your brand and work with a strategic partner to help you get to the next level, Sara is your girl!"

Lianne Kim
Business Coach

"Working with Sara was a turning point for my business. I immediately felt more clarity on how I could best serve my audience's needs, and gained confidence to move forward powerfully with actionable ideas. She asked insightful questions, and clearly captured my brand [...] in ways that I couldn't even properly articulate before working with her."

Jenn Wu
Founder of Spark Journals

Hi, I’m Sara

Launch Strategist. Educator. Email Copywriter. 

I'm a launch strategist and email copywriter who helps service-based business owners and course creators uncover the words that make the people they love to serve feel seen and heard so they can create copy, offers, and funnels that make stronger connections and more sales.

A city girl with lake life dreams, a lifelong educator, and mom of two boys—I turned my side-hustle, a green living blog, into a thriving business where I strategize launches and write email copy, to help cool business owners who'd rather stay in, reach their goals and get the life they crave.

Get The Full Story Here

Make More Offers

Grab 5 tested promo email swipes I use to help my clients make more from their list.


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